Greetings from Andrew Walker and Baldwin Berges!
We need your opinion. There is a short survey below. But before we get into that, let us tell you what this is all about.
We are putting together a course that will help business people get more out of social networks.
Here’s why we are doing this:
Our working lives are changing. We use the web and social networks as our own personalised World Wide Rolodex – the WWR. The business development potential of social networks is huge, but it’s not a simple case of watching the marketing department run a company Twitter account and post corporate vids onto Youtube.
The business potential of the networked world is unlocked by taking your daily grind out there for yourself. Creating relevant, expert content through blogs and videos will build a network of new client opportunities around you, as your own professional personal brand. By posting your own professional content into networked environments you’ll become more visible on Google, more influential on LinkedIn and better connected to the business world around you. That’s a bottom line dollar incentive to get involved.
To get a better feel for what we will be teaching, have a look at this short video that pretty much describes what our message is all about:
About the workshop
This is not one of those ‘big picture’ social media seminars, it’s a specific, targeted workshop on how to build business development processes through creating and managing expert content in the relevant online channels. This workshop explains how to create useful content that will enhance your career development.
- You’ll learn how your insights and opinions are monetisable business development tools in the digital era.
- You’ll also learn how to build a new business intelligence centre with simple software tools, to engage prospects, streamline your new business acquisition process and thrive in the real time, mobile, super-connected business world.
Don’t expect your company business card, brochure or past performance to build new business opportunities anymore, the content you create and the expertise you demonstrate in the digital world is the only way anyone is going to find you in the connected, real time economy.
The essence of this workshop is about developing your personal profile and using that to add value to your company. It’s also a career opportunity. By mastering social networks as business tools, when your organisation decides that it is ready to get fully involved, you will be ready to lead!
The first edition will take place in London sometime during the 2nd half of September. If you want us to notify you when we have a date and venue, make sure to leave your email at the bottom of this survey.
We were hoping you could help us with your opinion.
What’s in it for you? If you answer the questions, we will give you a 30% discount on the course fee. The survey won’t take more than 5 minutes of you time (promised!)
Thanks in advance. We really value your input!